Are Google Reviews important to Local SEO?

/Are Google Reviews important to Local SEO?

Are Google Reviews important to Local SEO?

Category: Google Reviews

Searchers use reviews to validate the trustworthiness of a business. Having a large number of reviews and a high rating on Google will improve conversion rates. Although we have not identified an increase in organic rankings simply by having reviews, we have seen that reviews with keywords in context can, in fact, improve rankings.

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