Pay per click advertising

Expert Pay Per Click Management Service

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Expert Strategy Development

The digital world is changing fast, and many businesses are looking for equally fast and effective methods to position their brands before high-converting customers. But despite having access to advertising tools and multiple digital marketing services, many businesses are still invisible to their target market.

This is mainly due to increased competition, stricter industry regulations, the rise in ad blockers, changing customer demands, and elusive customers. Fortunately, you can increase your visibility and get results with Hit Me SEO’s Paid search advertising services.

The team at Hit Me SEO has mastered the art of running effective Google Ads (PPC) and paid search ads. We can help make yours a worthy investment.

How we help make PPC work for you

At Hit Me SEO, we are committed to delivering top-notch paid search advertising services that drive results and help you achieve your digital marketing goals. Here’s what you can expect from our paid search advertising services:

We start by researching short and long-tail keywords relevant to your industry and target audience. The relevant keywords are not randomly added but are thoughtfully categorized into different ad groups and campaigns. This strategic structuring of search terms allows for precise targeting and efficient optimization throughout your ad campaign.

Our team of skilled professionals writes unique and creative ad copy tailored to each ad group, audience segment, and search advertising campaign. We understand the importance of compelling ad copy, and we continuously run split testing to ensure that your PPC ads achieve the highest click-through rates and conversions possible.

Effective bid management is critical to controlling your advertising costs and achieving your desired return on investment. We manage the bid parameters at the keyword level, allowing us to make data-driven decisions that optimize your paid search marketing.

Our team closely monitors and manages your marketing budgets to ensure budget pacing remains on track throughout your campaign. Our goal is to allocate your budget efficiently to achieve the most cost-effective campaign spending mix.

We believe in providing you with clear and detailed reporting so that you can track the progress and performance of your paid search advertising campaigns.

Our regular reports include essential metrics and insights that allow you to make informed decisions and see the tangible results of your investment. We also use these reports to make alterations to the campaigns and improve their efficiency.

Benefits of paid search advertising

Paid search advertising offers a range of significant benefits for businesses looking to improve their online presence and reach their target audience effectively. These benefits include:

Paid search ads provide instant visibility for your business on search engine results pages (SERPs). As soon as your campaign is approved on Google Ads, you may appear at the top of relevant search results, where potential customers can find you.

Paid search campaigns allow you to target your audience based on factors like keywords, location, demographics, and device type. This precision ensures that your ads are seen by users who are most likely to be interested in your products or services.

PPC gives you complete control of your budget. You can have monthly or daily limits, making it a flexible and cost-effective advertising option. You only pay when someone clicks on your ad, meaning you can allocate your budget efficiently.

You can track clicks, impressions, conversion rates, click-through rates (CTR), and more. This data allows you to measure the effectiveness of your campaigns and make data-driven adjustments.

Paid search allows you the opportunity to implement remarketing campaigns. You can re-engage users who have previously visited your website or interacted with your ads, increasing the chances of conversion.

You can leverage different ad formats, including text ads, display ads, shopping ads, and video ads. This flexibility allows you to choose the format that best suits your marketing goals and target audience.

Even if users don’t click on your paid ads, they still see your brand’s name and message in the search results. This increased exposure enhances brand recognition and trust.

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Our Experience

We believe in building relationships that last.

At Hit Me SEO, we’re more than just a team – we’re your partners, boasting over 50 years of collective experience. But it’s not the years that count; it’s the heart and soul we pour into every project.

Our approach? It’s personal. We’re all about creating connections that last. We believe in service that’s as friendly as it is professional.

And here’s the real deal: We focus exclusively on one PPC management client in each service area. This means you get all our attention, creativity, and expertise, ensuring a PPC strategy that’s as unique and dynamic as your business.

★ ★ ★ ★ ★

We only work with 1 business per location, period.

Why? Because our commitment to exclusivity ensures that our clients receive undivided attention, tailored strategies, and unmatched dedication to help them stand out in their local market.

This focused approach allows us to deliver exceptional results, ensuring that our clients dominate their area and attract more leads online with maximum effectiveness.

Customer Reviews

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You Reach I Teach Basketball Academy
I have been working with Hit MeSeo for a year now, and I must say they fall nothing short of amazing. Tim, Ben, and Pam, all work together extremely efficiently and complement each other extremely well! If you’re a small business, this is the team you never knew you needed! Pam is the best! She’s always there with her cape to save the day, when I need help. If you are looking for a hard working team to help you take those next steps in your business and get to the next level, look no further than Hit Me Seo! They are the best! - 1/05/2024
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Nicole H. Naum
I cannot express enough how impressed I am with the outstanding SEO services provided by HitMe. As a lawyer in Northern VA that practices Criminal Law, Family Law and DUI/DWI Defense, the challenges of attracting the right clients were significant. HitMe SEO has truly revolutionized our online presence and significantly boosted our client acquisition efforts. HitMe SEO is an invaluable business partner to us at Battlefield Law Group. From the initial consultation to the years of ongoing collaboration, HitMe demonstrated a deep understanding of the legal landscape and a commitment to tailoring their strategies to our specific needs. What sets HitMe apart is their ability to deliver tangible results, especially in the competitive field of DUI/DWI law. One of the standout features of HitMe's business is their customer service. This is an awesome team of bright and talented people that are also very pleasant to work with. In the years that I have worked with them, I have never not had a call answered or an unaddressed email. Communication is just awesome with everyone at HitMe. - 12/14/2023
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Chuck Ross Jr
Been working with Pam, Ben and the team awhile. They've always been helpful. Definitely have helped me rank online with some of my much bigger competition. Stopped by to get some help, as always Tim knocked it outta the park! - 11/15/2023
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Noe Rodríguez
We own a small home service company, and decided to give "Hit Me SEO" a shot, since they were a local business, just as we are. We've got nothing but great results since hiring them. One of the main reasons we hired them was to increase our website organic traffic, they weren't wrong when they said it could take months, but once it did, it really took off. Overall very happy with the results and will continue to work with them form more business projects. As a business owner, I highly recommend Hit Me SEO for your online presence. - 10/13/2023
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Determined Solutions
I scheduled a consultation with Tim Marose of Hit Me SEO because he is one of the best in the business and plain just gets results. Now, I don't just say this lightly because I'm an SEO with my own clients and my own online businesses that are doing very well. But I knew that Tim could only add fuel to the fire of the projects I was working on. After the consultation, not only was I very impressed but I learned some things that I put into use immediately. If you own a business, and you need help with Google to get more leads, phone calls, and traffic to your store front or website, call Tim and his team. They know what they are doing and have a long track record of success. - 9/13/2023
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Gary King Avatar
Gary King
Working with Hit Me SEO for the past year and a half has been a game-changer for our septic system company. We now rank #1 on Google maps for nearly all our targeted keywords, and it's clear their expertise in local search engine optimization and digital marketing is top-notch. They've helped us generate more leads than we ever thought possible from Google. I'd absolutely recommend Hit Me SEO to any small business aiming to boost their online presence and get real results. They're the real deal without all the fluff. - 8/13/2023
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Case Study

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Work with us!

Once we receive your information, we’ll set up a meeting to discuss your firm’s performance and actionable steps you can take moving forward that will drive real results.

FAQs for paid search advertising

Some reasons your ad isn’t at the top even when you’re meeting the bid estimate include new advertiser competition on your target keyword. Also, it could be that the customer’s search query isn’t an exact match to your keywords. It is also important to note, that the top isn’t always the best place!

They serve different purposes; as such, they are equally important. Paid search is perfect for attracting an audience that knows what they want and is actively looking for it. Paid social ads are ideal for generating interest and building a relationship with your target audience.

Pay-per-click (PPC) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked by a user. It’s a way for businesses to promote their products or services online and drive traffic to their websites.

Ads typically appear on search engines like Google, as well as on social media platforms and other search platforms.

Advertisers place bids on keywords they want to rank for. When users search any of your targeted keyword phrases, the ad created appears at the top of the organic search results.

You can also tell Google what keywords to avoid! These are called negative keywords and should be an important part of any campaign.

The basic details you will need for a paid search campaign are:

  • Keyword you are targeting
  • Where you would like to appear, geographically speaking
  • Monthly budget
  • A relevant landing page

If you have the above, Google will provide a walkthrough that does an okay job of helping you through the basics of setting up a campaign. However, we would strongly advise against spending money on the basic ad.

Remember, Google wants you to spend money. That is how they make money. And while they would prefer you to find success on their platform, they will take your money either way. So, even if a Google Ad campaign has all the basic elements above, and receives a high Optimization Score from their system, it can still be a massive failure.

A message from our Google Ads expert

Pay-per-click is where you go to get leads quickly and, if all goes according to plan, efficiently. We have our campaigns down to an effective iterative process that is designed to improve the quality of our ads and your leads while reducing overall costs. And we will work with you, so you know what is happening every step of the way.

~ Ben Douthwaite

Contact Hit Me SEO

Pay-per-click advertising through Google Ads is a powerful tool for small business owners looking to increase their reach and sales. But it’s not easy.

If you want to take your small business’s online presence to the next level and need expert guidance in implementing a successful PPC campaign, contact Hit Me SEO at:


Our knowledgeable team is here to help you navigate the complexities of digital marketing and achieve your business goals through effective PPC advertising.

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